Blinkfire Analytics Podcast #7: United Airlines
Blinkfire’s Michael Bolden talked to Rahsaan Johnson, Director of Sponsorship Activation at United Airlines, about building sponsorship strategy, the challenges facing the airline industry, and…
Blinkfire Analytics Podcast #6: Tim McLoughlin
Blinkfire’s Michael Bolden talked to Tim McLoughlin, formerly the brand & partnerships lead with Hotels.com, about a brand’s perspective on sports partnerships, the importance of…
We Talkin’ ‘Bout Practice, Man
“We talkin’ ‘bout practice, man.” Allen Iverson’s 2002 practice rant may have happened more than 17 years ago, but his words still relate to the effort…
What’s New at Blinkfire Analytics: Redesigned Sponsorship View & Promoted Post Metrics
As summer’s been heating up — with temperatures hitting the triple digits in Chicago this past weekend — so has the Blinkfire team. We’ve rolled…
NBA Free Agency: The Signings & Trades That Rocked The League
For some, July 1 is just another summer day; but for NBA fans (and the fair weather fans) it’s the beginning of one of the…