How NFL Kickoff Times Influence Social Media Engagement
The intersection of sports and social media is an integral part of fan engagement. A NFL team we work with asked us this question recently:…
Going Viral: How Burnley’s Transfer Announcements Captivated the Internet
The European football transfer market is about to conclude, and we’re sure to experience plenty of excitement with potential last-minute surprises. As teams finalize transfers…
Building Brand Partnerships with Demographic Data
Casting a wide net can work, however most sports organizations take a targeted approach to marketing and advertising. While brands want to hit specific demographics,…
3 Ways to Announce New Partnerships
Partnerships make businesses stronger across all industries. When two or more companies come together, they have the opportunity to leverage each other’s strengths and resources,…
Blinkfire’s Post Analytics for Better Insights
At Blinkfire, we push the boundaries at the intersection of sponsorship, technology, and data. That means developing products, tools, and platform enhancements for our customers. …
Say Hello to Threads: Meta’s Newest Social Media Platform
Meta, formerly known as Facebook, has once again taken a leap forward with the introduction of its new Threads app (and Blinkfire supported Threads within…