The Griezmann Effect: Orlando City’s Viral Announcement Strategy
In an international break that saw the last six tickets punched to the 2026 FIFA World Cup, Orlando City stole the headlines announcing the signing…
2026 MLS Jersey Sponsors: Brands Fueling North American Soccer
The jersey is the most expensive real estate a MLS team owns. To win at the negotiation table, teams and brands need more than an…
Announcing Video Clipping: Turn Videos into Actionable Brand Insights
In the fast-paced world of social media and sports broadcasting, capturing the right moment is everything. Today, we are excited to announce Video Clipping, a…
2026 NWSL Kit Sponsors: Brands Investing in Women’s Soccer
As the National Women’s Soccer League (NWSL) kicks off its 2026 season, kit sponsorships continue to be one of the most valuable assets for teams…
Measuring the Impact of Social Media Stories
Stories have become a powerhouse for real-time engagement and authentic brand storytelling. Unlike permanent social media feed posts, Stories offer a “behind-the-scenes” feel that fans…
Brands Chasing Gold at 2026 Winter Olympics
The Olympics are a global cultural stage where brands can tap into an exciting and emotional sports atmosphere. With billions of viewers and massive social…