Three Social Media Metrics Teams Can’t Ignore
With social media algorithms shifting away from standard follower feeds and moving toward pure interest-based discovery, the old analytics playbook no longer cuts it. Today,…
Road to the World Cup: Digital Trends and Global Visibility
With the draw now complete, the road to the next FIFA World Cup enters its final phase. Although some teams have yet to secure their…
The Ultimate Guide to 2025-26 Champions League Jersey Sponsors
In its second season with the league phase format, the UEFA Champions League kicked off on Tuesday, September 16. Thirty-six teams will compete to lift…
Customer Spotlight: Kyle Whittingham of Whittingham Sports
Blinkfire is proud to work with some of the biggest and best sports, media, and entertainment organizations in the world and connect with smart and…
Game Changers: 28 Emerging Sports Leagues Making Noise
A new generation of emerging sports leagues is satisfying sports fans’ craving for innovation. Some are challenging tradition, while others are attempting to bring their…
New in Blinkfire: TikTok Audience & Viewership Insights
TikTok continues to dominate social media — especially in the sports and entertainment world. From highlight reels and behind-the-scenes content to creator collaborations and sponsored…