Three Social Media Metrics Teams Can’t Ignore
With social media algorithms shifting away from standard follower feeds and moving toward pure interest-based discovery, the old analytics playbook no longer cuts it. Today,…
Trending: Taylor Swift Joins New Heights Podcast to Announce Album
When Taylor Swift joined Travis and Jason Kelce on New Heights to announce her upcoming album The Life of a Showgirl, it wasn’t just a…
Collaboration Posts: Measuring Partnership Impact with Blinkfire
One of the most powerful features to emerge from Instagram in recent years is Collaboration Posts — a feature that allows two accounts to co-author…
Verstappen Dominates, Hot Transfer Market, and More Excitement from the Spanish Grand Prix
While it may seem like just another race won by Max Verstappen, this time British driver Lando Norris made things difficult, even snatching the pole…
Transfer Market And Weather Dominate Social Media During The Canadian Grand Prix
During the week of the Canadian Grand Prix, fans have been focused on the Formula 1 driver transfer market. We have witnessed the renewal of…
The Mbappé Revolution: Real Madrid Signing Shakes Social Media
After several summers filled with speculation about Kylian Mbappé potentially leaving PSG to join Real Madrid, the Spanish club finally announced a week ago the…