2023-24 NBA Jersey Patch Sponsors
NBA jersey patches have become a significant canvas for branding and revenue generation since they were introduced during the 2017-18 season. These relatively small but…
FC Barcelona and The Rolling Stones Team Up For El Clásico
On March 15, 2022, FC Barcelona and the Swedish digital music platform Spotify announced their groundbreaking partnership. Through this announcement, Spotify became the main partner…
2023-24 LALIGA Jersey Sponsors
At Blinkfire, we follow of all things sports, sponsorship, and marketing. Today, we’re diving back into kit sponsors of one of the world’s top soccer…
2023-24 NHL Jersey & Helmet Sponsorships
The 2023-24 NHL season marks the second year that teams can sell jersey patch sponsorships on game jerseys. Helmet sponsorships have also gained significant traction…
The World of WAGs: From Victoria to Taylor
The phenomenon of couples formed by elite athletes and celebrities is nothing new — dating back to the first and probably most famous athlete x…
5 Ways Social Media Drives Value for Sports Teams
In today’s digital age, sports teams aren’t just competing on the field, they’re also vying for attention and engagement on social media platforms. Social media…