Announcing Video Clipping: Turn Videos into Actionable Brand Insights

In the fast-paced world of social media and sports broadcasting, capturing the right moment is everything. Today, we are excited to announce Video Clipping, a powerful new tool designed to help you clip, value, and share the most impactful segments of your video content.

Whether you are working with social media videos, TV, or live broadcasts, Video Clipping allows you to transform hours of footage into bite-sized, data-rich assets.

Why Video Clipping?

The core goal of this feature is simple: to help you find the moments that matter most. Instead of analyzing a three-hour broadcast with varying levels of brand exposure, you can now isolate a two-minute highlight reel that focuses specifically on the most valuable brand moments. This turns video content into a strategic asset for sponsoring reporting.

Key Features & Benefits

• Effortless Clip Creation: Extract specific segments from social media, TV, and broadcasts. Clips can be customized to your needs, ranging from five seconds to two minutes in length. Whether you want to highlight a 10-second brand exposure from a two-minute social media video or one-minute of highlights from a two-hour broadcast, the control is in your hands.
• Optional Brand Rendering: Highlight exactly where brands appear within your clips. You can choose to render all detected brands or select specific ones to showcase to your stakeholders.
• Flexible Clip Valuation: Understand the true value of your content. You can choose the valuation from the original post or recalculate it specifically for the clipped segment using our advanced audience retention data.
• Seamless Sharing: Once your clip is ready, you’ll receive an email and a notification with a direct link to watch and/or share internally or with partners. It’s never been easier!

How It Works

The workflow is designed to be simple and intuitive:

1. Create your clip: Select your start and end times and give your clip a title.
2. Select brand detections: Choose whether to display brand and asset detections within the video.
3. Choose your valuation: Decide if you want to use the original post’s valuation or a segment-based calculation.
4. Save and share: Once processed, your branded clip is ready for export or stakeholder sharing.

Get Started Today

Ready to turn your long-form video into actionable insights? Log in to Blinkfire and try Video Clipping today!