What’s New at Blinkfire Analytics? Streaming Report

During 2020, Twitch has experienced incredible growth and a whole lot of firsts.

According to Twitchtracker, the month of March (the start of the pandemic and postponement of live sports) saw Twitch hours streamed increase 31% compared to February 2020. And, since April, Twitch hours streamed has stayed at or above 66 million hours.

In October, the streaming platform hit a big milestone, with more than 1.6 billion hours watched across the site. In November, Gregf broke the Twitch record for CCV (previously held by Ninja), as he played Fortnite and 664,000 fans tuned in.

As more athletes and influencers flock to Twitch to not only stream games, but also live shows, launch new products, or do tutorials, the Blinkfire team saw an opportunity to create a report that brings insights, value, and benchmarking.

Today, we’re excited to announce the launch of Blinkfire’s Streaming Report.

So, what’s Inside?

High Level Streaming Metrics

Receive a simple breakdown of the metrics that are most important. What’s great about this view is you can take a quick snapshot to share with your team and/or partners.

Daily Performance

The Daily Performance chart compares two sets of streaming metrics. Data points include: Peak CCV, Avg CCV, Hours watched, Airtime, # of Streams, Profile Views, +/- Followers, Avg Airtime.

For example, see how profile views compare to airtime; hours watched to airtime; average CCV to airtime.

Streaming Chart – Filter by Streamer, Game, Stream

The streaming chart includes the data points that make up the Streaming Report plus the ability to order highest to lowest by hours watched, Peak CCV, Avg CCV, and more. It’s a good way to view how your club is performing – whether by streamers, games, or a specific stream.

Not only can you view different clubs, organizations, or streamers’ metrics and content, but you can also create an entity group to compare data. Easily gain knowledge of the content generated and how it performs. Below we created an entity group of top streamers in Blinkfire’s platform. The video includes:

• Top streamers by hours watched
• Top games by hours watched
• Top steams by hours watched
• Additional views: high to low based on Peak CCV and Avg CCV

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