Blinkfire’s 5-4-3-2-1: April 29, 2022
Blinkfire’s 5–4–3–2–1 is a weekly email that comes out every Friday. With all the cool information in the Blinkfire platform, we want to spread the wealth with fun, shareable social media posts, content series, TikToks, insights, and more. Enjoy!
5 posts from the NFL Draft
The NFL Draft was last night in Las Vegas. While most people tuned in to watch the first-round picks, the Blinkfire team scrolled through social media feeds to see what kind of campaigns and content were posted across the league.
1. Welcome to the team
Upon drafting players, teams would welcome their news stars on social media. Welcome posts were most often sponsored, ranging from New Orleans Saints x Cox Communications to Carolina Panthers x Lowe’s.
2. Team Trades
When teams traded draft picks for players, there were social media posts highlighting those transactions. We’ve highlighted one of the best ones playing into the “Vegas” theme: Baltimore Ravens with their 2022 NFL Draft partner Caesars Sports.
3. Draft Order
The Dallas Cowboys had some fun with the Draft’s Vegas locale and used a poker chipped-themed draft order social media post, sponsored by Miller Lite.
Similar to a game day graphic, many teams started the draft with a “Draft Day” announcement. One of our favorites came from the Detroit Lions, with the backdrop of the Welcome to Las Vegas sign.
Many universities made sure to honor former players who were drafted in the first round. The Ohio State University created cool interactive social posts for Garrett Wilson and Chris Olave.
4 partnerships this week
Another busy week in the world of sports partnerships. We’ve highlighted four sponsorships to talk about.
4. Furia x FTX
3 celebration posts
Who doesn’t love a good celebration from an athlete or team following an epic victory? We found three from this week to share.
2. Remco Evenepoel’s victory at Liège-Bastogne-Liège
3. Comeback from injury: Spanish pro badminton player Carolina Marin victory at the European Championships
2 celebs support MLS & NWSL
When two Hollywood stars go soccer crazy.
1. TN-native Reese Witherspoon is now part owner of Nashville SC. Side note: Our friends in Nashville have their home opener in their new stadium, GEODIS Park, on Sunday.
2. Angel City FC founding member and owner Natalie Portman shows support for her team.
1 insight to share
More fun facts on sports, sponsorship, and social media to make you the most knowledgeable. This week we’re sharing our Q1 2022 Esports Global Ranking Report. GLHF!
Interested in learning more about Blinkfire Analytics and how you can power your social media, partnerships, and BI teams? We’re here to help — shoot us a note.
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