Blinkfire Analytics welcomes the Detroit Pistons to their growing list of NBA customers who use the platform to track, value, and report social media and sponsorship data.
We’re excited to announce the addition of the Detroit Pistons to the Blinkfire Analytics family.
The Pistons join NBA teams, including the Memphis Grizzlies, Indiana Pacers, Cleveland Cavaliers, Dallas Mavericks, and Utah Jazz, who entrust Blinkfire and team to provide the most accurate, real-time sponsorship data and analytics.
“With a presence in Detroit already in working with the Detroit Lions, we’re thrilled to add the Detroit Pistons to our list of Blinkfire customers,” said Blinkfire Co-founder and CEO Steve Olechowski. “The Pistons are a unique brand in a forward-thinking league, so the team and I are eager to have our platform play a role in how they create, track, and report on content and sponsorship deals.”
As social and digital media become a larger part of the Pistons’ overall content and partnerships strategy, the team needed a valuation provider for real-time, transparent data and analytics.
Using Blinkfire Analytics allows the entire Pistons organization, from sales and partnerships to marketing and BI, to better understand campaign activations, sponsorship exposure, and the valuation of their social and digital content.
Want to learn more about Blinkfire Analytics? Get in touch with us today.