Blinkfire Analytics welcomes Oxygen Esports (Boston Uprising and Boston Breach) to their growing list of esports customers who use the platform to track, value, and report social media and sponsorship data.
Oxygen Esports (OXG) includes the teams Boston Breach and Boston Uprising. The Foxboro-based esports organization joins an all-star list of current Blinkfire esports customers like Misfits Gaming Group, Spacestation Gaming, T1 Esports, TSM, and The Guard.
This partnership brings together Blinkfire’s proprietary, patented, and top-of-the-line image and video detection services with OXG’s premier esports teams, as the organization looks to build and deploy social and content marketing strategies to grow their footprint in the esports marketplace.
I’m really excited about this partnership with Blinkfire Analytics. It’s going to allow us to report accurate and measurable data in real-time to our partners while also giving us strategic insights into our audience and the content they want from us as an organization.JJ Alberts, SVP of Partnerships, Oxygen Esports
By working with Blinkfire, OXG can track activities and monitor performance on social media, something that has become a top priority for esports organizations, including Boston Breach and Boston Uprising.
I’m thrilled to welcome Oxygen Esports to Blinkfire. With the recent expansion of the organization to include Boston Uprising and the newest Call of Duty League team in Boston Breach, we can’t wait to track their continued growth.Johnny Kutnowski, Vice President of Product / Head of Esports, Blinkfire Analytics
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About Blinkfire Analytics
Founded in 2013, and headquartered in Chicago and Valencia, Spain, Blinkfire Analytics is the leading business intelligence & marketing analytics platform to evaluate sports, esports, media, and entertainment sponsorships across social media, digital, and Advanced TV. Using artificial intelligence, machine learning, and proprietary computer vision technology, Blinkfire Analytics measures media value and impact – allowing rights holders, players, influencers, agents, and brands to better engage their fans and sponsors across multiple platforms. Many of the world’s top brands, teams, and leagues rely on Blinkfire Analytics’ real-time, always-on platform for sports, esports, and entertainment sponsorship evaluation to quantify engagement and sponsorship dollars.
About Oxygen Esports
Oxygen Esports (“OXG”), established in 2020, is New England’s premier multi-title esports organization. Headquartered in Foxboro, Massachusetts and backed by some of Boston’s most prominent sports and gaming experts, OXG is breathing new life into the team landscape with a data driven approach to talent acquisition and fan base engagement, proven in the market by our track record of success. Today, OXG competes in some of the most prestigious esports leagues, including Call of Duty League, Overwatch League (Boston Uprising), Rainbow Six Siege North American League, Rocket League Championship Series, Valorant Champions Tour and many others.