What’s New in Blinkfire: September 2022

A monthly round-up of Blinkfire’s latest and greatest new features, updates, and products.

This month we released a couple of fantastic new updates to existing features. From a new brand partner insight in our Automatic Insights Report to new endpoints for the Blinkfire Reporting API, we covered some ground in September. Read more to learn about these updates.

A new insight — potential partnership opportunities

Since releasing our Automatic Insights last year, we have updated the user interface and created new insights. This month we added a new insight based on data and trends collected in Blinkfire: Potential Partnership Opportunities. This insight uncovers your best performing unsponsored content. Based on data and trends in Blinkfire, we then recommend potential brands that might be a good fit.

Competitive analysis & benchmarking, made easy

We recently updated many aspects of Competitive Analysis, making it a more powerful tool to use for deeper social media and sponsorship benchmarking. One of the biggest updates gives users the ability to customize their analysis by choosing several entities to compare at once as well as more social media and sponsorship metrics. This allows for easy, fast, and seamless comparison between teams.

More endpoints added to the Blinkfire Reporting API

Blinkfire’s Playlist feature has become a customer favorite over the years, as users create lists of posts based on brand partners, games, and content type. Playlists are also shareable and collaborative and that’s where this new API endpoint comes in. Now customers who use our API have a brand new playlist endpoint: you can return playlist insights no matter if you created and/or follow it.

Want to learn more about Automatic Insights, contact your Customer Success representative today! Not a Blinkfire customer, request a demo to learn more about our offerings.